AlphaPaw is a US-based DTC pet brand that has grown revenue from $0 to +$18m, in just 3 years. AlphaPaw is no ordinary DTC pet brand. With headquarters in Austin, TX with fulfillment centers on the East and West coast, and a Founder Ramon Van Meer, known by Nordic Eye for years.

What makes AlphaPaw the leader of the pack?

The company represents the largest pet community globally with +6Millions, to whom AlphaPaw nurse a long-term valuable relationship, which results in an extremely high return-rate. A task that traditional billion-dollar brick-and-mortar pet retailers have failed in. With products ranging from dog-ramps to consumables and accessories, AlphaPaw is making it more convenient than ever to own and care for a beloved pet. Every products sold on their website expert-reviewed and vet-approved, and upholds and exceptional high-quality. 


AlphaPaw has a team of Ecommerce Olympic champions, and a very modern integrated supply chain – all the reasons we have great expectations for AlphaPaw. When reaching the +$100 Million revenue soon, they will expand their sales to Europe and China


AlphaPaw is the organization behind the instagram profile ‘Golden Retriever’. A profile with +2Million, including American grammy nominee Shawn Mendes. The Instagram profil is a significant marketing tool to sell their products. The large number of followers also helps two direct fan traffic towards the company’s page, as well as giving the company a very high credibility. 


Their concept also includes giving back to the animal world, with protecting the planet. They solely use sustainable and eco-friend packaging, and furthermore, AlphaPaw lead the AlphaPaw foundation, that gives back to the dogs and cats on the street. The organization is being funded both through purchase of their product also through donations, volunteering, partnerships and events hosted by AlphaPaw. 

We're proud of the team members that make up The Alpha Paw Pack. Our employees generously give their time, resources and talent to nonprofits in order to help animals in need - and charitable giving is ingrained in our culture and is central to our brand identity. tu support our employees passion, we pledge to partner with our pack, match their generosity, reward their selflessness, and encourage their efforts. together, our potential for impact is a force to be reckoned with.